LONDON, United Kingdom — London-based Boutique studio operator Body is gearing up for UK growth past the capital, following the appointment of Fitness center Group founder John Treharne as Chairman.
The ten-year-old model, which at the moment operates six studios, is getting ready to open its seventh in Angel, London, later this yr, with an extra two websites deliberate for Brighton and Bristol in 2020.
“We’re so excited to have John, a fellow disruptor, as our chairman. He shares our ardour for making it as simple and enjoyable as attainable for individuals to get and maintain lively,” stated Body co-founder Pip Black.
“His steerage will probably be immensely worthwhile as we proceed to develop Body whereas retaining all the weather that make us stand out on this market and create a world-class expertise for our Framers.”
Having began his first gymnasium enterprise, Dragons Well being Golf equipment, in 1991, taking it public earlier than it was offered in 2000, Treharne has since gone on to launch and scale The Fitness center Group into one of many main low-cost gymnasium operators within the UK.
Learn Extra: The Fitness center Group Plans Launch of “Small Field” Mannequin Throughout UK
With greater than 170 websites nationwide, the enterprise, which noticed its pre-tax income surge by greater than 50 p.c to £7.1million, within the first six months of this yr, boasts almost 800,000 members.
Treharne stepped down as CEO in 2018 however stays on the board as founder-director, he additionally sits on the board of ukactive, with the intention of accelerating participation throughout the sector, mirroring Body’s imaginative and prescient of “Getting extra individuals transferring extra usually’.
Based on Treharne, Body possesses large potential to develop its distinctive enterprise additional, with the model’s proficient crew and devoted followers being key to its success to date.
Its quantity of courses (over 1,400 per week) and accessible value level have enabled the model to thrive in a aggressive market, constructing loyalty and a very sturdy sense of group amongst its prospects, often called ‘Framers’. A £6 million funding from consumer-focused funding agency Piper in 2017 has additionally helped to fast-track growth over the previous two years, together with the addition of a flagship studio in Fitzrovia.
Learn Extra: Body Readies Two New London Studios Following £6M Funding
Body’s forthcoming Angel studio, on account of open in December, will probably be “the proper subsequent step for Body, a fantastic location with a really sturdy footfall and a fantastic vary of outlets, eating places and different leisure provides,” stated Black, in a latest assertion.
“Our health idea could be very completely different from the standard manufacturers, and we really feel our ethos – placing ‘feeling good’ on the coronary heart of our supply – will go down properly in Angel, with roughly 300 courses per week to select from throughout the three studios, together with MumHood courses geared toward pre and postnatal moms,” she added.
The model is but to reveal any additional particulars relating to its Brighton and Bristol areas.